Digital Inclusion

Course Introduction

Diversity and inclusion in an organisation’s online presence goes beyond visuals. Effective DEI practices require intentional thinking, research, understanding your team and audience, and assessing user experience accessibility. While most organisations have well-established diversity, equity, and inclusion strategies, online communications often unconsciously exclude underrepresented groups or individuals. This workshop offers a step-by-step guide to adopting an inclusive digital strategy.

What will participants learn?

Participants will learn how to develop an inclusive approach to online content, across platforms and channels, drawing on some of the most up to date thinking in this space. You will learn practical tips to ensure that your online presence feels authentic and accessible to people, clients and customers. This workshop is relevant to marketing and communications practitioners and any individuals who create workplace online content.

Content

01
What does it mean to have an inclusive and diverse online presence within an organisation?
02
Practices for inclusive visual content creation and selection.
03
Practices for inclusive written content creation and selection.
04
Enhancing accessibility of organisation's and personal online presence.
05
Diversity and inclusion's business benefits in numbers (statistics).

Working with Inclusive Group

Inclusive Group will work with you to understand the context for your workshop. This involves a 20-minute discovery call where we explore:

01
The background and ‘cultural norms’ of this topic in your organisation
02
An overview of the participant group(s)
03
Scenarios or examples relevant to your organisation that we can use during the workshop
04
Anything else pertaining to the successful delivery of the workshop

Details

01
Virtual delivery via Inclusive Group Zoom or your own platform
02
In-person delivery at your office or offsite venue (travel expenses will apply)
03
Suitable for up to 25 participants
04
Customisation of workshop content is available (design fee will apply)
05
Please contact us to discuss how this workshop will complement your current EDI activity

Follow-Up

Talk to us about our additional learning tools, such as nudges, videos and podcasts, to deepen and extend your participants’ understanding and application of this topic.